When Creativity Confuses People
Photo credit. I find the real brawn of the creative mind in crafting outcomes, rather than pure visual novelty. Anyone can create an image that’s never been created before. Fewer can create an image...
View ArticleThe Definitive Guide to Using Etsy As a Marketing Tool
Photo credits: 1, 2, 3. Etsy is an amazing website, as many can contend. From planning my wedding, to Christmas shopping, to everyday browsing, I have been a big fan and always vocal about it. Not...
View ArticleThe Merits of Selling A Bizarre Product
Photo by Erik Charlton. You know that over-the-top business offering you heard about that one time? The one that got picked up on a slow news day by some journalist, found its way to Twitter, and got...
View ArticleWhy You Can’t Sell ___ Online (But Other People Can)
Photo credit. I was skimming blog articles a few days ago on Etsy and found myself in the seller’s community forums. Most of the discussions were what you’d expect– Etsy sellers reaching out for...
View ArticleAnatomy of a Lifestyle Business; Or, How to Make $10K/mo in Online Retail
Photo/dress by Minted Republic. A “lifestyle business” is one that funds its owner’s ideal life without getting in the way of it. In the online communities where the term “lifestyle business” is most...
View ArticleMaking It Big; How a Small Online Business Can Sell in Bulk to Large...
Photo credit. {Today’s post comes from Hailley Griffis, and it’s all about selling products in bulk to large organizations. The case study Hailley has for us details the moves of a software company,...
View ArticleShould You Pay for Advertising on Websites + Blogs?
Photo credit. Getting the word out about an online business is easier said than done. (By a lot.) So naturally, this is a topic that’s talked about all the time. What really works when I need to get...
View ArticleTruths About Gift-ability No One’s Talking About (That Could Cost You Sales)
Photo credit. “Gift-ability” becomes a prevalent topic for business owners as the holiday season approaches, but the truth is that understanding what makes a good gift can benefit your business all...
View ArticleHow Not To Talk to Customers Online: Putting An End to ‘Follow Us! Like Us!...
Photo credit. Imagine you’re strolling down Main Street of your hometown, bumping into friends, taking in the sights and sounds, making friendly chit-chat with the owners inside the most...
View ArticleGet More Traffic to Your Site Through Smart Online Advertising
Photo credit. {Today’s post comes from Lucy Wright, and it’s all about optimizing online ads. As you know, marketing can be quite a workload for any bootstrapped small business owner, so the option of...
View ArticleScience Says: The Most Surefire Method for Producing Brilliant Marketing Ideas
Photo credit. Do you find yourself running low on ideas for new product designs, marketing strategies, website content? Do you scramble to come up with each “new thing,” worried that your well is...
View ArticleThe #1 Mistake Creatives Make, and Other Business Wisdom From My Interview...
Photo credit. I’m excited to present you with today’s post– a Q&A with art business expert, Cory Huff, of The Abundant Artist. He’s a guy who knows what he’s talking about and doesn’t shy away...
View ArticleThe Definitive Guide to Using Etsy As a Marketing Tool
Photo credits: 1, 2, 3. Etsy is an amazing website, as many can contend. From planning my wedding, to Christmas shopping, to everyday browsing, I have been a big fan and always vocal about it. Not...
View ArticleThe Definitive Guide to Using Etsy As a Marketing Tool
Photo credits: 1, 2, 3. Etsy is an amazing website, as many can contend. From planning my wedding, to Christmas shopping, to everyday browsing, I have been a big fan and always vocal about it. Not...
View ArticleThe Merits of Selling A Bizarre Product
Photo by Erik Charlton. You know that over-the-top business offering you heard about that one time? The one that got picked up on a slow news day by some journalist, found its way to Twitter, and got...
View ArticleWhy You Can’t Sell ___ Online (But Other People Can)
I was skimming blog articles a few days ago on Etsy and found myself in the seller’s community forums. Most of the discussions were what you’d expect– Etsy sellers reaching out for camaraderie and...
View ArticleAnatomy of a Lifestyle Business; Or, How to Make $10K/mo in Online Retail
A “lifestyle business” is one that funds its owner’s ideal life without getting in the way of it. In the online communities where the term “lifestyle business” is most used, it generally refers to a...
View ArticleMaking It Big; How a Small Online Business Can Sell in Bulk to Large...
{Today’s post comes from Hailley Griffis, and it’s all about selling products in bulk to large organizations. The case study Hailley has for us details the moves of a software company, but whether...
View ArticleShould You Pay for Advertising on Websites + Blogs?
Getting the word out about an online business is easier said than done. (By a lot.) So naturally, this is a topic that’s talked about all the time. What really works when I need to get people on my...
View ArticleTruths About Gift-ability No One’s Talking About (That Could Cost You Sales)
“Gift-ability” becomes a prevalent topic for business owners as the holiday season approaches, but the truth is that understanding what makes a good gift can benefit your business all year round. After...
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